Unlocking Taiwan’s Market : Expert guidance and SME experience
Discover the exciting opportunities in the Taiwanese high-tech and microelectronics market! Taiwan is a global technology leader and one of the largest semiconductor producers worldwide. In our webinar, we’ll show you how to seize these opportunities, export to Taiwan, and establish your presence in this innovative market. Benefit from practical insights from a market expert and real-world experiences of a SME that is already successfully operating in Taiwan.
📍 Agenda
Introduction: The Taiwanese Paradox
The Taiwanese Approach to Innovation
Exporting to Taiwan or Leveraging Taiwan as a Gateway to Global Markets
📍 Speaker
1️⃣ Dr. Eva Langebeck - IHK Tapei
Dr Eva Langerbeck is the Chief Representative and Executive Director of the German Trade Office in Taipei.
IHK Taipei is the German Trade Office in Taipei, serving as the representative office of the German Chambers of Industry and Commerce (AHK) in Taiwan, promoting bilateral trade and economic relations between Germany and Taiwan. With extensive experience in international trade relations, Eva previously held key leadership positions at the Malaysian-German Chamber of Commerce and Industry (MGCC), where she significantly enhanced trade exchange between Germany and Malaysia.
Dr Langerbeck holds a PhD in Islamic Studies from the Free University of Berlin and has an academic background in research and university teaching. Dr Langerbeck is committed to deepening the economic ties between Germany and Taiwan and strengthening Taiwan's position as a critical hub in the global supply chain.
2️⃣ Rockson Kiang, CEO camLine Taiwan
Rockson Kiong serves as the CEO of camLine's operations in Taiwan. Headquartered in Dresden, Germany, camLine specializes in developing advanced software solutions for the hardware manufacturing industry. In his role, Rockson will provide insights into camLine's export strategies to Taiwan, detailing the challenges they face and how they overcome them in this dynamic market.
📍 Silicon Eurocluster
The webinar is part of Silicon Saxony's Silicon Eurocluster project, an initiative to promote cooperation and knowledge exchange between European high-tech regions. A key objective of Silicon Eurocluster is to support European SMEs in accessing international markets and learning from global technology leaders. This enables companies to strengthen their competitiveness and utilise new business opportunities in innovative markets worldwide.
Le 22/10/2024 de 10h00 à 12h00
Online